How can you tell if your Driver CPC training is delivering all the intended benefits? What are the benefits? And where is the return?

Driver CPC was introduced with the primary aims of improving road safety and helping to maintain high standards of driving, but from a business perspective it is also worth viewing Driver CPC training as an investment, finding measurable ways to track your drivers’ success and asking what works and what doesn’t?

So, here’s what the industry spent.

Based on a £60 spend for each of the 3.42million attendees, an estimated £205.2million was spent by drivers and employers in the logistics industry on Driver CPC (Certificate of Professional Competence) training, during the last 5-year cycle (2009 – 2014). However, because the training was largely standardised, it often did not provide return on investment. That is a lot of money to spend which could have been so much more beneficial for businesses.

One of the keys to seeing return on investment from training is to deliver relevant and bespoke, rather than standardised, training.  Courses can be tailored to serve the specific needs of the drivers and what they really need to learn. There are various topics that can be covered in tailor-made courses, such as telematics, challenging weather, vulnerable road users and many more, depending on what your drivers and business need.

A new perspective on Driver CPC

Drivers also don’t tend to enjoy being in the classroom when they could be out on the road, so offering training that can be delivered using various interactive tools can help to keep the material fun and interesting, and the drivers engaged. Some training courses now, for example, can incorporate a mix of case studies, practical sessions, quizzes and more, removing the risk of “death-by-PowerPoint”. .

As well as the incredibly important aspect of heightened safety, effective training can help to improve driving and driver attitude to benefit your entire operation. Well implemented training can help to enhance efficiency as well as driver morale, with drivers feeling accomplished and valued. So, it’s time for everyone to have a new perspective on Driver CPC.

Awards for Driver CPC Instructors and Providers

Driver CPC training providers and instructors that are doing an exceptional job will be recognised at the Talent in Logistics Awards during a special celebration event which takes place on 22nd June 2017 in Telford, West Midlands. Places are limited, so don’t miss out!

Book your tickets now to attend the Talent in Logistics Awards evening.  Not only will you have chance to network and share experiences with your peers, but you’ll also have opportunities to meet potential suppliers and customers too.  The Awards starts with a glamorous champagne reception, followed by a three-course meal.  The Awards ceremony will be hosted by popular comedian, and star of BBC TV series ‘Not Going Out’, Tim Vine, and there will also be after dinner entertainment from a fantastic live band.

Tickets start from just £150 per person or there are special deals for tables of ten to make sure you can celebrate with all of your colleagues.  Reserve your space now.

The free Talent in Logistics conference takes place on the same day. Click here for the full agenda and book your free conference place now.

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